We offer people exciting experiences.
Welcome to the exciting world of Location Based Entertainment and Edutainment. Welcome to our world. Succeeding here goes beyond the ordinary. It’s about blending creativity with business skills. It means balancing aesthetics and budgets. It’s foreseeing trends and staying ahead. It’s innovating while leading the industry. It’s about quality and functionality in everything we do.
At Station 1, we’re more than a company. We’re a group of outstanding global citizens who embody these qualities. Our executive and support teams combine creative brilliance with business expertise. With many skilled professionals in our network, we’re here to elevate your journey. From idea to reality, we create experiences that inspire, leaving a mark on Location Based Entertainment.
Welcome to Station 1 – where innovation knows no boundaries. And where the visitor takes centre stage in all that we do.
Our Executive Team
Peter Tabernal
CEO / Founder Station 1
We don’t just meet expectations; we redefine them, and create amazing experiences.
Our hallmark is innovation and collaboration, delivering bespoke solutions that etch indelible memories. Being part of this exceptional team, whose ‘can-do’ spirit is matched only by their expertise, empowers us to realize Station 1’s profound legacy. Beyond words, it’s a commitment to creativity, functionality, originality, sustainability, and excellence.
Witnessing visitors depart with cherished moments is the ultimate testament to our success!
An entertainment industry veteran and strategist with over 30 years of experience.
Held senior management positions at leading cultural organizations and global operating media companies.
Responsible for the campaigns and Executive Production for Cirque du Soleil, Holiday on Ice, Electronic Arts (EA), music and theatre festivals, musicals, plays, movies, broadcasting organizations and many more.
Executive Producer, Promoter, Distributor and Consultant for Museums, Governments, Property Developers, Shopping Malls and a multitude of international major entertainment projects.
Daniëlle van den Beemd
CMO / Partner in Station 1
Small actions yield monumental results: Success undoubtedly resides in the intricacies.
Each and every project requires accuracy, even in the smallest parts. Whether it’s a feasibility study, planning events, or creating new attractions that captivate millions. The distinct signature of a The Visitor Experience project is always there.
The whole is greater than the sum of parts from stakeholders, partners, suppliers, and our team. Knowledge, skill, and a strong passion for our work are equally important elements.
Powerful and innovative marketing professional with a remarkable career in the advertising industry, responsible for driving campaigns of major international brands and governments, and as Marketing Director for numerous leading brands in the cultural and entertainment industry.
Teamed up with Peter in 2010 and became a partner in Station 1.
Responsible for the development and aesthetics of production design, brand identities, (digital) marketing and promotional campaigns.
Nice To Know
In 2014, Station 1 founded The Happiness Project, the world’s first permanent Body Worlds anatomical museum experience in Amsterdam. Station 1 has since sold its stake in this successful visitor attraction. In 2018, following three years of preparation, Peter and Daniëlle opened Body Worlds London in The London Pavilion at 1 Piccadilly Circus.
In a joint venture with the world-renowned Vincent van Gogh museum in Amsterdam, Peter led the development of the “Meet Vincent van Gogh Experience” as the project’s Executive Producer and Managing Director. This travelling, multidisciplinary experience immerses visitors in the complex and contradictory world of Vincent Van Gogh. Daniëlle directed the concept, design and branding for this breathtaking experience.
The Meet Vincent van Gogh Experience has been honoured with the prestigious Thea Award for Outstanding Achievement in Immersive Touring by the Themed Entertainment Association. This award holds a place of exceptional prestige within the industry, comparable to the internationally renowned Academy Award (often referred to as the Oscar) in the realm of Themed Entertainment. This recognition not only underscores the remarkable quality and profound impact of the experience but also solidifies its standing as a true exemplar of excellence within the realm of immersive art and entertainment.
Acclaimed Work
Voted
Top 10 Museum in Amsterdam
2015
TripAdvisor
Awarded
Thea Award for Outstanding Achievement – Immersive Touring Museum Exhibit
2017
Themed Entertainment Association (TEA)
Voted
TripAdvisor’s Travellers’ London Top 10 Attraction
2019/2020
TripAdvisor
Awarded
Top Innovation in Tourism Award
2019/2020
Group Leisure & Travel Awards
Awarded
2019/2020
The Schools Awards, School Travel Organiser
Finalist
UK’s Best Attraction
2019/2020
Group Leisure & Travel Awards
Finalist
UK’s Best Museum
2019/2020
Group Leisure & Travel Awards